The World Health Organization provides global leadership in public health within the United Nations system. The company was founded by Alexey Meleshkevich - the creative mind behind Farm Frenzy, Toy Defense, and My Cafe, and founder of Melesta Games (now Melsoft Games), which was successfully sold to Wargaming. Then, with the player's input, Florence draws from the best available science to create a personal plan while offering players support and guidance throughout the process.Īdditionally, Florence is knowledgeable about COVID-19 and provides answers to questions about COVID-19 vaccines.
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Players answer a series of interactive questions, and then Florence tailors a response to address their needs. We work with the technology industry and gaming companies, such as Stork Limited, to bring credible health content to people in the palms of their hands so that they can make better health decisions for themselves and their loved ones." "Now, it is more important than ever to prioritize lifestyle changes that promote health and well-being, such as physical activity and healthy diets. "Public health events over the past couple of years have challenged our physical and mental health," said Andy Pattison, Team Lead, Digital Channels, WHO. Stopping Smoking: For adult players, Florence provides information about tobacco-cessation methods and tips to stop smoking to help people on their journey to lead a tobacco-free life.Healthy Diet: Eating a healthy diet supports immune systems and reduces the likelihood of developing other health problems, including obesity, heart disease, diabetes, and some types of cancer.Physical Activity: The importance of physical activity for improving bone and muscle strength, increasing balance, flexibility, and fitness.Mental Health: Improving an individual's mental health and helping others who may need some extra support and care.Working with WHO, Goodville programmed Florence with the latest information to provide tips and advice aligned with WHO's #HealthyAtHome education efforts. Goodville's game content was developed by the company's science board of doctors and clinical psychologists. Goodville is a non-obtrusive way for players to achieve and normalize their emotional well-being with in-game mechanics and daily psychological tests," says Alexey Meleshkevich, co-founder of Stork Limited.įlorence Improves Emotional Well-Being and Mental Health "Games can impact people's lives, and maintaining emotional well-being is one of the most important aspects, especially now, when the pandemic, conflict, and overall uncertainty have become part of our reality. In collaboration with WHO, Goodville features a new in-game character named Florence, along with exciting expeditions and in-game events to help players better understand themselves by providing advice for achieving and maintaining physical and emotional well-being.
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